I haven’t confirmed this direct but as I am sure you already have heard, CCBILL has given notice to their merchants that they will no longer process trial offers. This doesn’t come as a huge surprise to me, if you read some of my previous posts, for a few reasons…
Also, its important to note that we have seen this before. Banks get into this business, then they get out, then they get in, then they get out, etc etc. So, who knows, maybe CCBILL will get back into it again, Or maybe they will find another bank that will take this business?
They are using a domestic acquirer and in my opinion a domestic aquirer with a third party solution is not ideal for this type of billing. I am a big fan of Direct MIDS and Offshore, you have more flexibily and as long as you run clean ship with your chargebacks in check you can stay live forever. The only real reason for an account will be closed in this scenario is if the bank gets in trouble, whichh as happened before, but its the nature of the business. Trials with recurring billing, no matter how good the product or customer service is, will be considered high risk so you need to work with banks that are setup for that.
Large advertisers have already gone offshore, and with so few domestic banks taking this business now I am sure more are going to try. We have a few very strong solutions for merchants who are in need of processing and can show good statements. Keep in mind that “good” statements vary between domestic and offshore – if you don’t know what that means, contact me and I can explain. Offshore for the most part will not take startups. Also, settlment timing is longer, but the merchants that are currently offshore and are ok with the cashflow, love these solutions.
Sure, there will be agg solutions available, and other potentially sketchy offers made to merchants who have had their accounts shut down, but if you have good statements – you don’t need those. You can get a direct MID offshore at very good rates. We are currently working with the major CRM’s and some smaller ones to get new gateways integrated so they can allow their clients access to these new banking options.
If you are interested in learning more about the offshore options we have available, please do not hestitate to contact me.
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